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BEAUTY NEWS

E.L.F. Cosmetics Is Lowering Prices After Tariff-Induced Increases

The company's experiment with dropping Halo Glow from $18 to $14 has been a success.
Allure Beauty Box

This Setting Spray Always Gives Me the Prettiest Glow

I love a dewy finish.
Makeup

Summer 2026’s Biggest Makeup Trends Are Edgy and Unbothered

Smudgy liner, shellac lip gloss, and sparkly lids go well with a vodka soda and a backstage pass.
Return of the Marc

Marc Jacobs Beauty Isn't Back

Relaunch? What are you talking about? This is a new brand that has never existed before.
The Scenario

Danielle Deadwyler's Hairstyles Tell a '70s Story in 'Euphoria' Episode 6

In Euphoria episode 6, we were finally given Alamo Brown's backstory. Amidst all the drama, there were some pretty incredible beauty moments. Makeup artist Donni Davy breaks it down.
Makeup

Irritated Eyes? Tiny Mites Living in Your Lashes Could Be Why

Irritated eyes can sometimes be caused by tiny eyelash mites (Demodex). Here’s how to spot the symptoms, what they look like, and how to treat them.
Makeup

A Zillennial Ode to the 2010s Smoky Eye

The era of beauty YouTube, the Naked palette, and peak teen-drama television can’t be replicated.
Best of Beauty

The 30 Best Beauty Tips Allure Editors Have Ever Gotten

Why you should get your brows done before a Botox appointment and more good advice.  
FOREVER MARILYN

8 Surprising Facts About Marilyn Monroe’s Beauty Routine

Chanel No. 5 wasn’t her only signature scent.
Allure Beauty Box

This Anastasia Beverly Hills Tool Is the Reason My Brows Look So Good

Never underestimate the power of a good brow brush.
Allure Beauty Box

2016 Makeup Is Back, and the Anastasia Beverly Hills Dipbrow Pomade Is Proof

And it’s in this month’s Allure Beauty Box.
SPARKLE, RITA, SPARKLE!

Rita Ora Just Found a New Way to Wear Body Glitter

Her eyes are literally sparkling.
MOTHER KNOWS BEST

11 Best Pat McGrath Products to Get the Runway Look at Home

Mother always delivers.
Eyes

Where to Spend vs. Save Time in Your Makeup Routine, According to Experts

Maximize every minute with simple tips from the pros.
SOFT SUMMER

Julia Fox's Vintage Pageant Queen Glam Is a Real Winner

Pretty in pastels.
MET GALA 2026

SZA's "Yellow Halo" Met Gala Makeup Felt Like Pure Sunshine

We got all the details from makeup artist Sophia Sinot.
THE 5-MINUTE FACE

The Three Steps Makeup Artists Don’t Skip When They Only Have Five Minutes to Get Ready

You probably have everything you need in your makeup bag.
FEELING CHEEKY

9 Best Cream Blushes for Effortless Radiance

Your perfect flush in just a few swipes.
MET GALA 2026

Rihanna Turned the Met Gala Into the Metallic Gala

Gilded and gorgeous.
MET GALA 2026

Beyoncé and Blue Ivy Carter Wore Matching Waves to the 2026 Met Gala

Their mother-daughter moment could not be sweeter.