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Sophia Panych head shot - Allure

Sophia Panych

Content Director, Allure

Sophia Panych is the content director of Allure, overseeing editorial strategy and and day-to-day execution of the site. After seven years living and working as a beauty writer and editor in London, she returned to New York (and Allure, where she got her start in beauty journalism back in 2010). A graduate of New York University, Sophia is a former ballet and Ukrainian folk dancer, which is how she first discovered the magic of contouring and false lashes. In her spare time, she can be found in ballet class (where she's probably testing out the latest waterproof mascara) or planning her next adventure with her husband.

Met Gala 2026

Bad Bunny’s Prosthetics Designer Reveals How He Aged the Singer Five Decades

Laser scans, 360-degree photographs, and 3D printers—plus a whole lot of clay—were required to turbocharge the march of time.
Met Gala 2026

Misty Copeland's Met Gala Beauty Inspiration? A Post-Ballet Class Pony

With fresh, luminous skin and a flirty ponytail, the ballerina wanted “to still look like myself, just elevated.”
Backstage Beauty

The Oscars Most Sacred Space Is the Backstage Hair and Makeup Room

Bruce Grayson has been the head makeup artist for the Academy Awards for over two decades. He gives us a glimpse of what it’s like to touch up Hollywood’s biggest stars—and the products he uses to do it.
Beauty Below Zero

Why Washing Your Hair Is an Act of Resistance in Wartime Ukraine

Russia’s punishing attacks on Ukraine’s power grid this winter haven’t deterred its resilient people, like these six women, from the beauty routines that make them feel “normal and grounded.”
Double Take

The New Estée Lauder Double Wear Foundation Offers More Customizable Coverage

Six Allure editors, plus one die-hard Double Wear fan, put it to the test.
Flower Power

Lady Gaga Matched Her Makeup to Her Flor de Maga Corsage in Honor of Puerto Rico

Her red lipstick is a “Haus Labs icon” set to return very soon.
Fragrance

Fragrance Is All About Comfort and Escapism in 2026

The biggest fragrance trends are like snuggling up with your favorite novel—in more ways than one.
NIP TIP

The Secret to Chappell Roan's Nipple Covers Was Gum Wrappers and Power Mesh

Special effects artist Sasha Glasser spills the details on how she created the singer's nipple-less nipple piercings for the Grammys.
Skin

The Biggest Skin-Care Trends of 2026 Have Us Going Back to Basics

Gold-standard ingredients are being swirled into gentler yet more powerful formulas.
Trends

Makeup Is Getting a Colorful Vibe Shift in 2026

The new year is looking bright with shocks of color, celestial shimmers, and glossy finishes.
Makeup

Winter’s Biggest Makeup Trends Are High-Impact With Minimal Effort

From quick strokes of chrome eyeliner to moody lipstick hues, these looks leave more time for celebrating this season.
Fragrance

Winter’s Biggest Fragrance Trends Offer a Scent for Every Mood

These seasonal-inspired fragrances smell like delectable desserts, falling snow, and steamy nights under the covers.
Makeup

There’s a Reason Makeup’s Feeling a Bit Goth Right Now

Understanding the subculture's origins might help explain why.
Best of Beauty

Best of Beauty 2025: Splurges

These serums, sprays, and shiny things are worth more than just bragging rights.
Best of Beauty

Best of Beauty 2025: Sensitive

These formulas offer maximum results with the mildest of touch.
Best of Beauty

Beauty Awards 2025: Clean

Introducing the 25 beauty products that meet Allure’s rigorous benchmarks for both “best” and “clean.”
Best of Beauty

Best of Beauty 2025: Base

All the best ways to build a solid foundation (or highlight, or contour).
Best of Beauty

Best of Beauty 2025: Scent

No one fragrance can appeal to everyone—but these masterpieces come pretty damn close.
Best of Beauty

Best of Beauty 2025: Nails

There are 13 excellent reasons to hone your at-home manicure skills.
Best of Beauty

Best of Beauty 2025: Tools

The brushes, blow-dryers, combs, and curling wands that take your routine to the next level.