Whether you’re after a glow-boosting highlighter, a skin tint that blurs without feeling like makeup, or a cleanser that really melts everything off, Ulta Beauty’s Let’s Haul Sale covers every step of your routine with standouts from over 40 prestige brands such as Rare Beauty, Medicube, CosRx, Clinique, and more—all 20% off from April 10 to 18 (no code needed). Part of what makes Ulta Beauty so good at this is the mix: You can grab a viral K-beauty find, a derm-loved staple, and your everyday essentials all in one cart.
The lineup also includes a mix of Best of Beauty Award winners, longtime editor staples, and newer finds we’ve been reaching for on repeat, so it’s not just sifting through leftovers—just genuinely awesome products that live up to the hype. Because if you’re going to stock up, it might as well be on things you’ll actually use (and maybe a few you’ve been meaning to try).
Best Ulta Beauty Let’s Haul Deals to Shop Now
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Best Ulta Beauty Let’s Haul Makeup Deals
For glowy skin that catches the light just right, Rare Beauty’s Positive Light Silky Touch Highlighter (a 2025 Best of Beauty Award winner) gives a silky, semi-sheer wash thanks to ultrafine mica. Our editors have called it “candlelight you can swipe on.” You can keep it subtle or build it up, with shades ranging from pearly to peachy, and the finish shifts depending on your tool, from mirror-like with a brush to diffused with a damp sponge. “This highlighter (I have shade Flaunt) is so light and fine that it feels like you're applying air,” says senior art director Ingrid Fowler. “You only need a little bit to get a glimmery, shimmery—but not too shimmery—payoff.”
What’s not to love about an eye shadow stick? No brushes, no blending skills—just swipe and go, which makes it especially beginner-friendly. Ilia’s Eye Stylus Shadow Stick makes it even easier, with 20 matte and shimmer shades inspired by Renaissance paintings (think burnished gold and moody black pearl). “They are game-changers because they take 10 seconds to apply and blend out with my ring finger (incredible!), and there’s a mix of my usual gold/pearl shimmers and fun colors, like this matte lilac called Nymph, that brighten my eyes with almost no effort,” says commerce editor Sarah Han.
Kylie Cosmetics’ Skin Tint Blurring Elixir is peak no-makeup makeup. The 2025 Best of Beauty Award winner delivers an airbrushed finish that stays smooth and weightless on skin. “I absolutely love this skin tint, especially for the summer, since the lightweight coverage doesn't feel overbearing in the heat,” says creative producer Sydney Malone. If glowy skin is your goal, light-reflecting silica and mica blur texture while hyaluronic acid keeps things hydrated.
If you love the look of strip lashes but not the messy glue (or commitment), Tarte’s Tartelette Tubing Mascara gets you surprisingly close. Conditioning shea butter and castor oil pair up with lifting plant waxes to boost length and fullness. “I particularly love how it lengthens my lashes, and I feel like I can put a few coats on without it getting clumpy or spider-y looking,” says senior staff writer Elizabeth Gulino. “It never smudges or flakes off on my eyes, which is a huge pet peeve of mine and one of the reasons I exclusively use tubing mascara.” It comes in six shades, including a burgundy we’re very into right now.
Milk Makeup
Hydro Grip + Glow Primer
Skin prep makes all the difference (whether you wear makeup or not), which is where Milk Makeup’s Hydro Grip + Glow Primer shines, literally. It grips like the original (with blue agave extract that helps lock makeup in place for up to 12 hours), but adds a warm lit-from-within finish with light-reflecting pearls.
Hyaluronic acid, aloe, and hemp seed keep skin hydrated and smooth, so everything layered on top looks better.
Bobbi Brown
Extra Blushing pH Tinted Lip Oil
Like mood rings for your lips, Bobbi Brown’s Extra Blushing pH Tinted Lip Oil shifts to your unique pH for a custom flush of color with glossy, mirror-like shine. The plush formula pairs light-reflecting oils and micro-pearls to make lips look fuller (without any stickiness) while avocado and jojoba oils keep them soft and hydrated.
Equal parts treatment and tint, this nourishing formula gives you that just-bitten look with almost no effort.
Best Ulta Beauty Let’s Haul Skin-Care Deals
Eye cream has its skeptics, but if you’re already loyal to Estée Lauder’s Advanced Night Repair Serum, this formula brings that same smoothing effect with the brand’s Night Peptide for overnight repair, plus caffeine to help wake up tired-looking eyes. “I used to think eye cream was a scam,” says editor in chief Jessica Cruel. “But this is a souped-up version customized for eyes [with] two types of hyaluronic acid to help plump the area instantly, which minimizes the look of lines before concealer.”
Gone are the days when a foamy, high-lather cleanser meant bracing yourself for dry, tight skin. Clinique’s Take The Day Off Cleansing Mousse has an airy formula that breaks down stubborn sunscreen and long-wearing makeup (thanks to coconut-derived cleansers), while glycerin and hyaluronic acid keep skin comfortably hydrated. It clears away the day without messing with your moisture balance, leaving skin soft instead of squeaky. “It foams up luxuriously, doesn't feel stripping, and actually gets rid of makeup,” says former content director Kara McGrath. “It's also unscented, which I know is a big selling point for some.”
Admittedly, beauty editors rarely finish a beauty product—there’s always something new waiting in the wings—but when contributor Jailynn Taylor says she’s on her third bottle, our ears perked up. OSEA’s Undaria Algae Body Oil, a 2025 Best of Beauty Award winner, is the body oil to beat, powered by antioxidant-rich seaweed to help visibly firm and smooth skin over time. It’s blended with sunflower seed oil, white lupin flower extract, and passionfruit oil for lightweight, never-greasy hydration that sinks in fast and leaves behind a subtle sheen (plus a fresh, citrusy scent). “What I love most is the shine it offers from head to toe,” says Taylor. “It’s not greasy or glittery, just this subtle, healthy, natural-looking glow.”
So we finally convinced you to wear sunscreen every morning, but what’s going to get you to reapply? Wearability. Tatcha’s The Milky Sunscreen SPF 50+ PA++++ practically disappears the moment you apply it, with a lightweight texture that feels more like skin care than SPF. It’s packed with aloe, ectoin, and vitamin E to keep skin calm, hydrated, and glowy, so you’ll actually want to put it on again (and again). “It checks all the boxes for what I think makes a good SPF: It blends beautifully on my brown skin without leaving behind the dreaded white cast that some SPFs do,” says managing editor Alessandra Foresto.
You loved Medicube’s viral Collagen Wrapping Mask. Now meet its quicker, glowier BFF: the Collagen Milk Toning Wrapping Mask. Instead of sitting overnight, this one works in just a few minutes. Collagen water and amino acids add a subtle plump, while milk protein, ceramides, and cica help smooth and support the skin barrier as the mask sets into a flexible peel-off layer. “I jumped for joy when I heard the K-beauty brand launched a 20-minute milky version,” says Han. “After time is up and I remove the mask, my skin definitely looks a bit brighter (thanks niacinamide).”
While they may not be as glaring as a big, inflamed breakout, blackheads are their own kind of stubborn. CosRx’s BHA Blackhead Power Liquid Treatment tackles them with a duo of BHAs—68% white willow bark water and 4% betaine salicylate—to “blast through clogged pores and smooth overall texture,” says Han. It won’t make them vanish overnight, but it will make them far less noticeable and much easier to manage.
Peach & Lily
Ginger Melt Cleansing Oil
Whether you’re a loyal double cleanser or just want one step that does it all, Peach & Lily’s Ginger Melt Cleansing Oil (a 2024 Best of Beauty Award winner) thoroughly dissolves makeup while keeping skin comfortably hydrated. Ginger supports elasticity, while pineapple enzymes gently exfoliate, and sunflower seed plus grapeseed oils cleanse without stripping or clogging pores.
If you’re into waterproof makeup (but not the removal), a few quick passes with this silky formula break down even the most stubborn mascara.
The Ordinary
Soothing & Barrier Support Serum
Don’t let the milky pink tint fool you: The Ordinary’s Soothing & Barrier Support Serum is all business when it comes to calming stressed-out skin. Niacinamide dials down inflammation while multiple forms of Centella asiatica reduce redness and sensitivity. “It’s a straightforward, accessible option that focuses on hydration and barrier support without unnecessary additives,” says Anetta Reszko, MD, a board-certified dermatologist based in New York City.
Even though it’s already budget-friendly, consider this sale a good excuse to stock up.
Best Ulta Beauty Let’s Haul Hair-Care Deals
“Thickening high drama” is music to anyone with flat, fine hair. Bumble and Bumble’s Thickening High Drama Styling Foam uses proprietary plumping technology and rice peptides to give lift and body where it counts. “As I blow-dry, it gives just enough grip with my round brush to really lift at the roots and build volume all over,” says Christa Joanna Lee, contributing commerce writer. Bonus points: It also doubles as a heat protectant.
Kenra
Platinum Luxe Shine Oil
The best hair oils are like the perfect white tee of hair care—the step that pulls everything together. Kenra’s Platinum Luxe Shine Oil revives dull hair, smooths frizz, and softens split ends with hydrolyzed silk, leaving hair glossy but not weighing it down. It’s especially great for medium to coarse hair types, all while providing protection against heat styling.
Kiehl's
Amino Acid Shampoo
Kiehl’s might be known for skin care, but don’t sleep on its solid hair-care lineup, starting with the Amino Acid Shampoo. As the name suggests, it’s packed with amino acids that boost hydration and improve water retention, while coconut oil adds softness and shine.
“It’s my reliable, every day shampoo for dry hair when I just want a rich lather that doesn’t strip and leaves my hair silky,” says Lee.
Frequently Asked Questions
How We Find the Best Ulta Let's Haul Deals
Our shopping team searches daily for the best beauty products in the industry. We enlist the help of multiple editors, writers, contributors, and experts to determine which products are really worth your penny. Our sales stories are no different: We base our discounted selections on products with over 4.0 ratings, past Allure Best of Beauty award winners, and those that our editors and experts have tried and given a stamp of approval.
Why trust Allure?
No matter what you seek or your individual needs and concerns, we want to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.
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